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FACULTY OF BUSINESS

Department of International Trade and Finance

GEHU 302 | Course Introduction and Application Information

Course Name

Popular Culture

Code	Semester	Theory (hour/week)	Application/Lab (hour/week)	Local Credits	ECTS
GEHU 302	Fall/Spring	3	0	3	6

Prerequisites	None
Course Language	English
Course Type	Service Course
Course Level	First Cycle
Mode of Delivery	-
Teaching Methods and Techniques of the Course	-
National Occupation Classification	-
Course Coordinator	-
Course Lecturer(s)	Dr. Öğr. Üyesi Ali Özgür GÜRSOY
Assistant(s)	-

Course Objectives	This course to engage students in critically thinking about popular culture and its roles in society.
Learning Outcomes	The students who succeeded in this course; critically read popular cultural texts. understand popular culture as an historical phenomenon. comment on popular culture’s relationships to other types of culture and power. discuss and critique popular culture in diverse cultural fields discuss and critique a variety of approaches to the analysis of popular culture.
Course Description	This course intends to analyze and discuss popular culture and its role in the world. We will scrutinize its major theories and contemporary discussions around it, and relate them with various recent works. We will also elaborate popular culture of Turkey and situate it within wider theoretical debates. The course consists of lectures, screenings and discussions revolving around critical analysis of and engagement with contemporary examples of film, television, adverts and new media.
Related Sustainable Development Goals

Course Category	Core Courses
	Major Area Courses
	Supportive Courses
	Media and Management Skills Courses
	Transferable Skill Courses

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week	Subjects	Related Preparation
1	Course Introduction: Why should we study popular culture?
2	What is popular culture? Why is the distinction between “popular” and “high” culture problematic?	J. Storey, Cultural Theory and Popular Culture, London and New York: Routledge, 2018. Bölüm 1, S. 1-17.
3	Culture and Civilization Tradition	Storey, Chapter 2, p. 17-35
4	Culturalism: Hoggart, Williams, Thompson, Hall and Whannel. Case study: The use of opera and classical music in advertisements	J. Storey, Cultural Theory and Popular Culture, London and New York: Routledge, 2018. Chapter 3, P. 38-60.
5	Marxisms: Frankfurt School, Althusser, Gramsci, post-Marxism and cultural studies Screening: Popular music videos	J. Storey, Cultural Theory and Popular Culture, London and New York: Routledge, 2018. Chapter 4, P.61-94.
6	Structuralism and Post-Structuralism Screening: Dances with Wolves (1990)	J. Storey, Cultural Theory and Popular Culture, London and New York: Routledge, 2018. Chapter 6, P. 116-139.
7	Midterm exam I
8	Gender and Sexuality Case study: Bitch Magazine: A Feminist Response to Popular Culture	J. Storey, Cultural Theory and Popular Culture, London and New York: Routledge, 2018. Chapter 8, P. 152-186.
9	Postmodernism: Postmodern Theories of Popular Culture; Art and Popular Culture	J. Storey, Cultural Theory and Popular Culture, London and New York: Routledge, 2018. Bölüm 9, S.204-236.
10	Documentary/Film Screening
11	In-Class Writing Assignment
12	Psychoanalysis and Popular Culture	Storey, Chapter 5, p. 91-111
13	Popular Culture and Politics	Storey, Chapter 10, p. 213-237
14	Review of the term
15	Second Midterm II
16	Review of the Semester

Course Notes/Textbooks

John Storey, Cultural Theory and Popular Culture. An Introduction. Pearson Longman, 2009 ISBN978-1-4058-7409-0

Suggested Readings/Materials

The course uses the sources that are listed above.

EVALUATION SYSTEM

Semester Activities	Number	Weigthing
Participation	1	10
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments	1	30
Presentation / Jury
Project
Seminar / Workshop
Oral Exams
Midterm	2	60
Final Exam
Total

Weighting of Semester Activities on the Final Grade	4	100
Weighting of End-of-Semester Activities on the Final Grade
Total

ECTS / WORKLOAD TABLE

Semester Activities	Number	Duration (Hours)	Workload
Theoretical Course Hours (Including exam week: 16 x total hours)	16	3	48
Laboratory / Application Hours (Including exam week: '.16.' x total hours)	16		0
Study Hours Out of Class	16	3	48
Field Work			0
Quizzes / Studio Critiques			0
Portfolio			0
Homework / Assignments	1	24	24
Presentation / Jury			0
Project			0
Seminar / Workshop			0
Oral Exam			0
Midterms	2	30	60
Final Exam			0
		Total	180

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#	Program Competencies/Outcomes		* Contribution Level
#	Program Competencies/Outcomes		1	2	3	4	5
1	To be able to identify and analyze problems in the field of trade and finance, and to develop solutions.		-	-	-	-	-
2	To be able to use the theoretical and practical knowledge gained in the field of International Trade and Finance.		-	-	-	-	-
3	To be able to analyze the developments in global markets by using critical thinking skills.		-	-	-	-	-
4	To be able to analyze and interpret data in the field of finance, commerce and economics by using information technologies effectively.		-	-	-	-	-
5	To be able to acquire knowledge about the legal regulations and practices in the field.		-	-	-	-	-
6	To be able to foresee and define the risks that could be encountered in the field of trade and finance and to take decisions to manage such risks.		-	-	-	-	-
7	To be able to acquire and use verbal and numerical skills necessary for the nature of international trade and finance program.		-	-	-	-	-
8	To be able to obtain, synthesize and report the information related to the fields of trade and finance.		-	-	-	-	-
9	To be able to contribute to the solution of problems as individual, team member or leader.		-	-	-	-	-
10	To be able to evaluate the issues related to the field with an ethical perspective and social sensitivity.		-	-	-	-	-
11	To be able to collect data in the areas of International Trade and Finance and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1).		-	-	-	-	-
12	To be able to speak a second foreign at a medium level of fluency efficiently.		-	-	-	-	-
13	To be able to relate the knowledge accumulated throughout human history to their field of expertise.		-	-	-	-	-

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

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